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Skateboarding as a language: why Instagram chose Filosofia Kbssa
KMUGERE campaign for CONVERSE - photo by Allan Carvalho
When Instagram's official profile chooses to publish a video of a skateboarder, it's not just amplifying their visibility: it's recognizing a language. In the case of Filosofia Kbssa, that recognition brought a gesture born on the street—personal, silent, unspectacular—to tens of millions of people, without losing its identity.
Animuomini: Etro's surreal vision for the modern man
There is a moment, in collections that really work, when you realize that they are not just talking about clothes. Etro, with its Fall/Winter 2026-27 men's collection, enters precisely there: in that hybrid zone between fashion, imagination, and identity. The title is already a statement of intent: Animuomini. A concept that sounds primordial, almost mythological, but which actually says a lot about the present.
FOTO ufficio stampa Etro
Future Clog, Vans has launched modern Dutch clogs
Forget everything you know about clogs. Vans has decided to get serious and transform one of the most polarizing shoes ever into a super fashionable item. Future Clogs are designed for those who aren't afraid to be bold, who love looks that get people talking, and who see fashion as a creative playground. If you like to go unnoticed, these aren't for you. When Vans meets contemporary art The Future Clogs are the result of a new collaboration between OTW by Vans and S.R. STUDI
FASHION
Animuomini: Etro's surreal vision for the modern man
There is a moment, in collections that really work, when you realize that they are not just talking about clothes. Etro, with its Fall/Winter 2026-27 men's collection, enters precisely there: in that hybrid zone between fashion, imagination, and identity. The title is already a statement of intent: Animuomini. A concept that sounds primordial, almost mythological, but which actually says a lot about the present.
FOTO ufficio stampa Etro
Future Clog, Vans has launched modern Dutch clogs
Forget everything you know about clogs. Vans has decided to get serious and transform one of the most polarizing shoes ever into a super fashionable item. Future Clogs are designed for those who aren't afraid to be bold, who love looks that get people talking, and who see fashion as a creative playground. If you like to go unnoticed, these aren't for you. When Vans meets contemporary art The Future Clogs are the result of a new collaboration between OTW by Vans and S.R. STUDI
BEAUTY
Italian-style seduction game: Madonna's latest provocation
Madonna is back in the spotlight, and she's doing it in the way she knows best: mixing provocation, glamour, and pop culture. The new Dolce&Gabbana The One campaign is not just a perfume commercial, but a true cinematic story that focuses on Madonna, a cross-generational icon capable of seducing four generations and rewriting the rules of desire once again. This is a far cry from simple glossy advertising. Here there is a vision, a precise aesthetic and, above all, a narrativ
Bangs, bobs, pixies: software that analyzes your face and helps you choose
Feature Image by Hannah Gullixson Curtain bangs, ultra-sleek bobs, rebellious pixie cuts. Just open TikTok or Instagram to see that hair is back at the center of beauty conversations. Every week a new trend emerges, every month a new “definitive” cut. Yet, while social media pushes toward standardization, more and more people are making a counterintuitive choice: relying on AI to personalize their look. The most viral cuts (which don't suit everyone) This is how social media
LIFESTYLE
Stranger Things: we explain why it's the phenomenon of the moment
An image from the fourth season of Stranger ThingsTina Rowden/Netflix It's not just a TV series. Stranger Things has become a common language, a cultural reference, a collective event that brings together serial binge-watchers, those nostalgic for the 1980s, and new generations who grew up on streaming. But why, season after season, does it continue to dominate online conversations, Google searches, and social feeds? Here are five key reasons that explain the global success o
Doomscrolling, binge watching, ghosting... you do it too and you don't even know it.
You open Instagram “just for five minutes.” You close TikTok after an hour. You start watching an episode on Netflix and, without realizing it, you're already on the third season. Meanwhile, you ignore one message, then two, then disappear altogether. Welcome to the world of digital Anglicisms: words born online that describe everyday behaviors related to technology. The point is that they don't describe others. They describe us. In recent years, language has adapted to a lif
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CULTURE
Scotland, 7 places that will do your soul (and your feed) good
Scotland isn't just about mist-shrouded castles and ancient legends. It's a powerful mix of creative cities, extreme nature, places that look like they've come straight out of a fantasy series, and perfect spots to fill your feed without looking boring. If you're looking for a destination that lets you really unwind, but at the same time gives you wow moments to share, you've come to the right place. Here are 7 places in Scotland that are good for the soul (and also for Insta
CLIMATE
Kenya bets... on rhinos
Imagine a park as big as... almost twice the size of London. Yes, you read that right: 3,200 km² of land dedicated to a single epic goal, saving rhinos. This is what has just happened in Kenya, where the world's largest rhino sanctuary has been inaugurated in the heart of Tsavo West National Park. Kenyan rhinos Let's start with the animals in question: rhinos. There are two key species in Kenya: the critically endangered Eastern Black Rhino and the Southern White Rhino. The A
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